The conscious leader strives for refinement, the constant, gradual improvements that amount to quality and success.

She has seen how each thing—car, aeroplane, phone—was right for its time when launched, yet nowhere near what it would become.

She has noticed how people naturally came together to improve these things, how those improvements happened in small increments and how, suddenly, each thing reached its tipping point, and shifted from being clunky to astonishing.

She knows that everything, even the smallest personal project, follows this same path, and therefore starting is the most important step, while perfecting is a process.

She rests easy, knowing that, for all its complaining, if you know where you’re going, and you have something to offer, the world will join you on your journey.

The conscious leader remains assured of people’s support while she walks the road of refinement.

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